S
Situation
A global fashion house was seeing 22% cart abandonment on mobile in APAC due to a 2.4s checkout TTI served from a single US region.
— Project N°03 / E-Commerce
Nova Checkout
Edge checkout engine at 40ms p99 across 6 regions.
N°03 · E-COMMERCE
- Client
- Global Fashion House
- Year
- 2024
- Duration
- 14 weeks
- Team
- 5 engineers
— STAR breakdown
T
Task
Rebuild checkout as a globally distributed edge system with sub-100ms interaction latency in every major market.
A
Action
- 01Ported checkout to Next.js on Cloudflare Workers with durable objects for cart state.
- 02Sharded PCI-scoped Stripe flows into isolated micro-frontends.
- 03Deployed to 6 regions with anycast routing and per-region A/B fallbacks.
R
Result
- 40ms p99 TTI globally.
- Cart abandonment down from 22% to 9%.
- $18M incremental revenue in the first quarter post-launch.
— Stack
Next.jsCloudflareStripe